Dr. O. C. Ferrell

Articles
 

William T. Neese, Linda Ferrell and O.C. Ferrell (2005),  “An Analysis of Federal Mail and Wire Fraud Cases Related to Marketing, Journal of Business Research, 58, 910-918. 

O.C. Ferrell (2004) “Business Ethics and Customer Stakeholders” The Academy of Management Executive, 18(2), 121-125. 

Maignan, Isabelle and O.C. Ferrell (2004), “Corporate Social Responsibility and Marketing: An Integrative Framework, Journal of the Academy of Marketing Science, 32(1), 3-19. 

Victoria Bush, Linda Ferrell, Al Bush and O.C. Ferrell (2003) “Investigating the Relations Between Corporate Values and Practices of Marketing Organizations and Internet Ethics,” Journal of Marketing Management, 13(2), Fall. 

John Clark, Linda Ferrell and O.C. Ferrell (2003).  “Conflicts of Interest Arising from the Prudent Investor Rule:  Ethical Implications for Over-the-Counter Derivative Securities.”  Journal of Business Ethics, 47, 165-173

Maignan, Isabelle and O.C. Ferrell (2003), "Nature of Corporate Responsibilities: Perspectives from American, French, and German Consumers," Journal of Business Research, 56(1), Forthcoming.

Hult, G. Tomas M., O.C. Ferrell and Robert F. Hurley (2002), "The Effects of Global Organizational Learning on Cycle Time Performance," Journal of Business Research, 55(5), 377-387.

Ferrell, O.C. and Linda Ferrell (2002), "Assessing Instructional Technology in the Classroom," Marketing Education Review, 12(3), 19-24.

Ferrell, O.C. and Linda Ferrell (2001), "Role of Ethical Leadership Organizational Performance," Journal of Management Systems, 13, 64-78.

Maignan, Isabelle, and O.C. Ferrell (2001), "Corporate Citizenship as a Marketing Instrument: Concepts, Evidence, and Research Directions," European Journal of Marketing, 35(3/4), 457-484.

Isabelle Maignan and O.C. Ferrell (2001), "Antecedents and benefits of corporate citizenship: An investigation of French Businesses," Journal of Business Research, 51, 1-15.

Bryan A. Lukas and O.C. Ferrell, (2000), "The Effect of Market Orientation on Product Innovation." Journal of the Academy of Marketing Science, 28(2), 239-247.

O.C Ferrell, Thomas N. Ingram, and Raymond W. LaForge, (2000), "Initiating Structure for Legal and Ethical Decisions in a Global Sales Organization," Industrial Marketing Management 29(6), 555-564. 

G. Thomas Hult, O.C. Ferrell, Robert F. Hurley and Larry C. Giunipero, (2000), "Leadership and Relationship Commitment: A Focus on the Supplier-Buyer-User Linkage." Industrial Marketing Management, 29(2), 111-119.

Isabelle Maignan and O.C. Ferrell, (2000), "Measuring Corporate Citizenship in Two Countries: The Case of the United States and France," Journal of Business Ethics, 23(3), 283-297.

Isabelle Maignan, O.C. Ferrell and G. Thomas Hult, (1999), "Corporate Citizenship, Cultural Antecedents and Business Benefit," Journal of the Academy of Marketing Science, 27(4), 455-469.

Neil C. Herndon, O.C. Ferrell, Debbie Thorne LeClair and Linda Ferrell, (1999), "Relationship of Individual Moral Values and Preceived Ethical Climate to Satisfaction, Commitment and Turnover in a Sales Organization," Research in Marketing (JAI Press Inc.), "Theoretical Foundations in Marketing Ethics" vol. ed. Scott Vitell and Don Robin, 15, 25-48.

Ferrell, O.C., (1999), "An Assessment of the Proposed Academy of Marketing Science Code of Ethics for Marketing Educators," Journal of Business Ethics, 19(2).

O.C. Ferrell, (1999), "Business Ethics in a Global Economy," Journal of Marketing Management 9(1), 65-71.

Debbie Thorne LeClaire, Linda Ferrell and O.C. Ferrell, (1999), "Marketing Ethics and Compliance in International Marketing Communications" Journal of Marketing Management, 9(1), 88-98.

Bush, Victoria and O.C. Ferrell, (1998), "Marketing the Business School: An Exploratory Investigation," Journal of Marketing Education, 20(1), 16-23.

Ferrell, O.C., Michael D. Hartline and Stephen McDaniel, (1998), "Codes of Ethics Among Corporate Research Department, Marketing Research Firms, and Data Subcontractors: An Examination of a Three-Communities Metaphor," Journal of Business Ethics, 17(5), 503-516.

Ferrell, O.C., Debbie Thorne LeClair, and Linda Ferrell, (1998), "The Federal Sentencing Guidelines for Organizations: A Framework for Ethical Compliance," Journal of Business Ethics (March 1998), 17(4), 353-363.

Hult, G. Tomas M., O.C. Ferrell, and Patrick L. Schul, (1998), "The Effect of Global Leadership on Purchasing Process Outcomes," European Journal of Marketing, 32(11/12) 1029-1050.

Keillor, Bruce, Greg Boller, and O.C. Ferrell, (1997), "Firm-Level Political Behavior in the Global Marketplace," Journal of Business Research, 40(2), 113-126.

Hult, G. Tomas M. and O.C. Ferrell, (1997), Global Organizational Learning Capacity in Purchasing: Construct and Measurement," Journal of Business Research, 40(2), 97-112.

Hult, G. Tomas and O.C. Ferrell, (1997) "A Global Organizational Learning Structure and Market Information Processing," Journal of Business Research, 40(2), 155-166.

Ferrell, O.C., Debbie Thorne LeClair, and Linda Ferrell, (1997), "Environmental Activities Related to Social Responsibility and Ethical Climate," Journal of Marketing Management, 7(2), 1-13.

LeClair, Debbie Thorne, Ferrell, O.C., and Linda Ferrell, (1997), "Federal Sentencing Guidelines for Organizations: Legal, Ethical and Public Policy Issues for International Marketing," 16, Journal of Public Policy and Marketing, 16, 26-37.

Schwepker, Charles H., Jr., and O.C. Ferrell, and Thomas H. Ingram, (1997), "The Influence of Ethical Climate and Ethical Conflict on Role Stress in the Sales Force," Journal of the Academy of Marketing Science, 25(2), 99-107.

Strutton, David, Lou E. Pelton, and O.C. Ferrell, (1997), "Ethical Behavior in Retail Settings: Is There a Generation Gap?," Journal of Business Ethics, 16(1), 87-105.

Hartline, Michael and O.C. Ferrell, (1996), "The Management of Customer-Contact Employees in Service Firms: An Empirical Investigation," Journal of Marketing, 60(October), 52-70.

Lukas, Bryan A., G. Tomas M. Hult, and O.C. Ferrell, (1996), "A Theoretical Perspective of the Antecedents and Consequences of Organizational Learning in Marketing Channels," Journal of Business Research, 36(3), 233-244.

Ferrell, O.C., (1995), "Improving Marketing Education in the 1990's: A Faculty Retrospective and Perspective View," Marketing Education Review, 5(3), 1-6.

Fahy, John, Denise Smart, William Pride, and O.C. Ferrell, (1995), "Advertising Sensitive Products," International Journal of Advertising, 13(3).

Fraedrich, John, Debbie M. Thorne, and O.C. Ferrell, (1994), "Assessing the Application of Cognitive Moral Development Theory to Business Ethics," Journal of Business Ethics, 13(10), 829-38.

Hartline, Michael and O.C. Ferrell, (1993), "Service Quality Implementation: The Effects of Organizational Socialization and Managerial Actions on Customer-Contact Employee Behaviors," Marketing Science Institute, (December) Report No. 93-122.

Fraedrich, John and O.C. Ferrell, (1992), "The Impact of Perceived Risk and Moral Philosophy Type on Ethical Decision Making in Business Organizations," Journal of Business Research, 24(4), 283.

Fraedrich, John and O.C. Ferrell, (1992), "Cognitive Consistency of Marketing Managers in Ethical Situations," Journal of the Academy of Marketing Science, 20(3), 245-252.

Fraedrich, John and O.C. Ferrell, (1991), "Moral Philosophies and Marketing Managers: An Empirical Investigation," Journal of Marketing Management, (Fall ).

Fraedrich, John, Neil Herndon, and O.C. Ferrell, (1991), "A Values Comparison of Future Managers From West Germany and the United States," Journal of International Consumer Marketing, 4(7).

Kelley, Scott W., O.C. Ferrell, and Steven J. Skinner, (1990), "Ethical Behavior Among Marketing Researchers: An Assessment of Selected Demographic Characteristics," Journal of Business Ethics, August, 681-688.

Fraedrich, John and O.C. Ferrell, (1990), "Understanding Pressures That Cause Unethical Behavior in Business," Business Insights, Spring/Summer. Reprinted in Business Ethics 91/92, 3rd Edition, 26029; reprinted in Business and the Legal Environment, (1994 ed.), Marianne Jennings, Wadsworth, Inc. pub.

Ferrell, O.C., Larry G. Gresham, and John Fraedrich, (1989), "A Synthesis of Ethical Decision Models for Marketing," Journal of Macromarketing, 9(2), 55-64.

Ferrell, O.C., George H. Lucas, Jr., and Alan J. Bush, (1989), "Distinguishing Market Segments to Assess Price Responsiveness," Journal of the Academy of Marketing Science), 17(4) 325-332.

Fraedrich, John, O.C. Ferrell, and William Pride, (1989), "An Empirical Examination of Three Machiavellian Concepts: Advertisers vs. the General Public," Journal of Business Ethics, 8, 687-694.

Kelley, Scott W., Steve Skinner, and O.C. Ferrell, (1989), "Opportunistic Behavior in Marketing Research Organizations," Journal of Business Research, 18(4), 327-340.

Skinner, Steve J., O.C. Ferrell, and Alan Dubinsky, (1988), "Organizational Dimensions of Marketing Research Ethics," Journal of Business Research, 16(3), 209-224.

Ferrell, O.C. and Steven J. Skinner, (1988), "Ethical Behavior and Bureaucratic Structure in Marketing Research Organizations," Journal of Marketing Research, 25(1), 103-109.

Ferrell, O.C. and George H. Lucas, Jr., (1987), "An Evaluation of Progress in the Development of a Definition of Marketing," Journal of the Academy of Marketing Science, 15(3), 12-23.

Ferrell, O.C., (1987), "Commentary on a Moral Evaluation of Sales Practices," Business and Professional Ethics Journal, Summer.

Ferrell, O.C., Charles S. Madden, and Donna Legg, (1986), "Strategic Planning for Nonprofit Health Care Organizations Funding," Journal of Health Care Marketing, 6(1), 13-22.

Ferrell, O.C. and Larry G. Gresham, (1985), "A Contingency Framework for Understanding Ethical Decision Making in Marketing," Journal of Marketing, 49(3), 87-96.

Skinner, Steve J., O.C. Ferrell, and William M. Pride, (1984), "Personal and Non-Personal Incentives in Mail Surveys: Immediate Versus Delayed Inducements," Journal of the Academy of Marketing Science, 12(1-2), 106-114.

Ferrell, O.C. and Dean Krugman, (1983), "Response Patterns and the Importance of the Follow-Up Duplicate Questionnaire...," European Research, October.

Ferrell, O.C., M. Zey-Ferrell, and Dean M. Krugman, (1983) "A Comparison of Predictors of Ethical and Unethical Behavior Among Corporate and Agency Advertising Managers," Journal of Macromarketing, 3(1), 19-27.

Zey-Ferrell, M. and O.C. Ferrell, (1982), "Role Set Configuration and Opportunity as Predictors of Unethical Behavior in Organizations," Human Relations, 35(7), 587-604.

Fritzsche, David and O.C. Ferrell, (1982), "A Delineation of Functional Areas of Competency Considered Important to Consumer Affairs Professionals," Journal of the Academy of Marketing
Science
, 10(3), 235-248.

Childers, Terry and O.C. Ferrell, (1981), "Husband-Wife Decision Making in Purchasing and Renewing Automobile Insurance," Journal of Risk and Insurance, Fall, 482-493.

Krugman, Dean M. and O.C. Ferrell, (1981), "The Organizational Ethics of Advertising: Corporate and Agency Views," Journal of Advertising, 10(1), 21-30.

O.C. Ferrell, Bruce Stern, and Vern McGinis, (1980), "Managing Consumer Affairs: Some New Directions," Appalachian Business Review, September.

Childers, Terry L., William Pride and O.C. Ferrell, (1980), "A Reassessment of the Effects of Appeals on Response to Mail Surveys," Journal of Marketing Research, 17(3), 365-370.

Fritzche, David J. and O.C. Ferrell, (1980), "Consumer Affairs Executives' Opinions on Educational Preparation for Business Careers in Consumer Affairs," Journal of Consumer Affairs, 14(1), 221-231.

Zey-Ferrell, M. and O.C. Ferrell, (1980), "A Rejoinder: Is All Social Exchange Marketing? A Reply," Journal of the Academy of Marketing Science, 8(3), 182-195.

Grimm, Jim and O.C. Ferrell, (1979), "Positioning the Masters Program as Viewed by Deans of AACSB Affiliated Schools," Business and Economic Perspectives , Fall.

Childers, Terry L. and O.C. Ferrell, (1979), "Response Rates and Perceived Questionnaire Length in Mail Surveys," Journal of Marketing Research, 16(3), 429-431.

Zey-Ferrell, M., K. Mark Weaver, and O.C. Ferrell, (1979), "Predicting Unethical Behavior Among Marketing Practitioners," Human Relations, 32(7), 557-570.

Pride, William M. and O.C. Ferrell, (1979), "Are Marketing Academicians' Preferences for Frameworks and Topics in Introductory Marketing Texts Changing?" Journal of Marketing Education, April, 39-44.

Grimm, Jim L., Steve J. Skinner, and O.C. Ferrell, (1979), "Computer-Assisted Instruction for the Basic Marketing Course: A Student Evaluation," Journal of Marketing Education, April, 63.

Ferrell, O.C. and Dean M. Krugman, (1978), "The Role of Consumers in the Public Policy Process," Journal of the Academy of Marketing Science, 6(3), 167-175.

Ferrell, O.C. and K. Mark Weaver, (1978), "Ethical Beliefs of Marketing Managers," Journal of Marketin , 42(3), 69-73.

Zey-Ferrell, M. and O.C. Ferrell, (1977), "Is All Social Exchange Marketing?" Journal of the Academy of Marketing Science, 5(4), 307-314.

Ferrell, O.C., (1977), "Consumer Attitudes Toward Life Insurance Price Disclosure," Review of Regional Economics and Business, October.

Ferrell, O.C., William Pride, and Raymond LaGarce, (1973), "Sociological Role Theory: A Structural Model for Buyer-Seller Interaction," Business Ideas and Facts, Summer, 35-40.

Ferrell, O.C. and Mary Zey-Ferrell, (1973), "Social Power in a Rural Community," Growth and Change: A Journal of Regional Development, April.

Richardson, L. and O.C. Ferrell, (1972), "Consumer Feelings of Competence and Influence in Utility Regulation," Journal of Consumer Affairs, 6(1), 84-88.

Ferrell, O.C., Mary Zey-Ferrell, and Quentin Jenkins, (1972), "An Economic Development Model," Atlanta Economic Review, February, 26-18.

Ferrell, O.C. and Bruce Weale, (1969), "Ethnic Beliefs and Behavior of Consumers: The Miami-Cuban Influx," Atlanta Economic Review, February, 16-18.

Ferrell, O.C. and Bruce Weale, (1966), "Are Recruiters Listening?" Personnel Journal, April, 216-219.